In June, Evinrude announced that their senior vice president and general manager, Tracy Crocker, will now also serve as the president of BRP Marine Group. The story, along with the announcement that BRP had acquired Alumacraft, a Minnesota-based boat manufacturer, was featured on the front page of Evinrude's local paper. The story was also featured in local papers across the U.S. and Canada, amounting in over 200 placements, including international publications.
Posted By Britt Logan 30 Jun 2018 0 comments
WRITTEN BY Britt Logan
Harnessing her diverse experience in media relations, public affairs, and community outreach, Britt develops and manages thoughtful media and communications strategies for Hawthorne clients. Britt is an organized and results-driven strategist with a passion for helping clients effectively communicate their values and messages to key audiences.