Hawthorne StrategySep 2, 20212 minCase Study: Chinatown deserves a Chicago ward of its ownThe Challenge: Breaking the news cycle, getting Chicago's Chinatown its own ward. Through more than seven months of working on...
Hawthorne StrategyMay 27, 20213 minCase Study: Choose Chicago - Economic Recovery for Chicagoʼs Tourism and Hospitality IndustryThe Challenge: Faced with the unexpected effects of COVID-19, the tourism and hospitality industry has been one of the hardest hit...
Hawthorne StrategyMay 26, 20212 minCase Study: MPEA - Guiding McCormick Place Through the COVID-19 PandemicThe Challenge: Our client Metropolitan Pier and Exposition Authority (MPEA), owns and operates McCormick Place, North America’s largest...
Hawthorne StrategyApr 27, 20211 minCase Study: DuSable Museum of African American History - Responding to Hate Mail The Challenge: Our client, the DuSable Museum of African American History, began receiving an increase in hate mail in early 2021, after...
Hawthorne StrategyMar 1, 20211 minCase Study: Chicago Dental Society #SafeSmiles CampaignThe Challenge: When the shelter-in-place order was issued in Chicago in March 2020, dentists were among those forced to close for...
Hawthorne StrategyOct 14, 20202 minCase Study: Making the Women's Business Development Center's Voice LouderThe Challenge: Position the Women’s Business Development Center (WBDC) and its team as leading advocates for women and other diverse...
Hawthorne StrategyJul 1, 20201 minCase Study: Red Bull Issues ManagementThe Challenge: Developing and coordinating issues management approach for an international consumer brand. In today’s environment,...
Hawthorne StrategyMay 21, 20201 minCase Study: Vyaire Medical - Responding to a PandemicThe Challenge: Simultaneously establish a corporate and internal communications cadence and crisis response strategy for a global...
Hawthorne StrategyFeb 12, 20202 minCase Study: KCI - Proprietary CSR Audit to Anticipate and Prepare for Risks The Challenge: Traditionally, corporate social responsibility CSR has been thought of as a company’s obligation to give back to the...
Hawthorne StrategyJan 14, 20202 minCase Study: Amarillo College - Building a Thought Leadership Platform & Media Relations SupportThe Challenge: Position the Amarillo College president as a leader in addressing barriers to higher education and provide media relations...
Hawthorne StrategyDec 3, 20191 minCase Study: CHEST - Laying the groundwork for a successful Acquisition The Challenge: Prepare CHEST to communicate an acquisition of a professional respiratory care organization to its members and the medical...
Hawthorne StrategySep 17, 20192 minCase Study: Innovation Outpost at Amarillo College - Building a Thought Leadership PlatformThe Challenge: Develop a unique brand, thought leadership platform, and social media presence for the newly established Innovation...
Hawthorne StrategyJul 5, 20163 minCase Study: Urban Partnership BankThe Challenge: Maintaining confidentiality and managing community concerns during a sensitive acquisition. Established in 2010, Urban...
Hawthorne StrategyNov 5, 20132 minCase Study: Get Covered IllinoisThe Challenge: Rolling out the biggest change in healthcare since the 1960s. The Affordable Care Act (ACA), commonly referred to as...